opinion

DONG & FLESH: Two Words in the Biz I Could Do Without

You know, I’ve been in this industry over 20 years having owned Grand Opening! and before that, starting out as a sex toy aficionado ever since I was old enough to walk into a porn store. In those decades, I’ve seen so many changes and have been excited by all of them. The relatively recent evolution of sex toys is pretty amazing: remote controlled vibes; round, marble shaped vibes that once cost $250 to buy are now slung around as keychains; tiny, pinky-sized vibrators that pack a punch; sizes, shapes and colors that were once unfathomable, and so many more. I love ‘em all.

But there’s two words that are still hanging around in the sex toy nomenclature that are throwbacks to the bad ol’ good ol’ days of those sticky-floored, cigar smoking sales clerks selling singularly colored toys that could only do one thing.

Here they are:  DONG and FLESH.

Ask any harness-strappin’ lesbian what she calls her toy and it ain’t “DONG.” It’s called a dildo which is a word that has been used for a long time. In fact, the term “dildo” has been around for centuries and I’m good with that.

But that word “dong” is the one that really gets me going. According to Wikipedia, the word “dong” falls into three categories: “Asian languages,” “People,” and “Other Meanings" including, wait for it… the easternmost village in India; a pornographic actor; feces or excrement; a language game where words are spelled out and consonants have the syllable -ong added on the end; a creature in the nonsense poem of Edward Lear: “The Dong with a Luminous Nose;’” a home run in baseball; a hot dog or German sausage; Dong Open Air (which is a heavy metal festival in Germany named after the Dong hill); and to top it all off, Dong is also a neighborhood division in Korea. If Psy recorded “Dong Style” instead of “Gangham Style” which also references a section in Korea, who knows what the adult industry would have done with that!

So thinking about the somewhat interchangeable terms “dildo” and “dong,” when I go for the gusto and want to fill my inner thighs, I don’t reach for a “dong,” I reach for a dildo. When a partner wants me to stick one into their willing body, they don’t breathe heavy and say “Fuck me with that DONG.” They gasp, “Shove that dildo in harder!” (or actually, they just scream “fuck me harder” and since my gender technically restricts me to only using my fingers and tongue, I ALWAYS reach for a dildo to pack it in their moist channels of desire).

So isn’t it time we retire the term “dong” from our adult industry sex toy terms, packaging, and signage? I mean, if you were to hold one up and show it to someone and ask what they’d call it, I’d bet my hard earned cash that they would say “George,” whoops! I mean, they’d call it a “dildo,” NOT a “dong.” If you were to ask your grandfather or even GREAT grandfather, they’d probably respond “I’d call that me in my younger years…” or they MIGHT call it a “dong.”

For internet shits and giggles, try looking up the word “dildo” in Google images and you’ll see the reflection of many products we’re all familiar with. Look up the word “dong” in Google images and you’ll come up with the visages of hundreds of Asian men and soon realize that the word “dong” is no longer used to describe a sex toy. Unless of course, the aforementioned Mr. Dong HAS a dong or IS a dong…

Besides which, if you get a nick in your toy would that make it a “ding dong”?

DONG – let’s get that word outta here.

Okay, so the other term is what Crayola Crayons discontinued way back in, WHAT?! NINETEEN SIXTY TWO?!? In response to the Civil Rights Movement, the folks at Crayola cleverly changed the crayon color called “Flesh” to “Peach” to reflect the many range of tones of the human skin. So why is the adult industry taking more than 50 years to change our color designation? I mean, we have toys in many skin tones available yet still refer to that common tan color as “Flesh.”

To my knowledge, no manufacturers have been picketed by NAACP (which STILL stands for National Association for the Advancement of COLORED PEOPLE so I guess we can get a pass on that one) or any other civil rights organizations that I can think of, to change the descriptive color of “black” to “African American” so there’s really nothing to fear in that department. The reason why these civil rights organizations don’t picket might be because the adult products industry isn’t that important. But think how many of these DONGS, I mean, DILDOS we sell every day, month, and year. My guess is that it surpasses the number of men, women, and children in the US at any given moment but that’s another blog. Changing the color designation of adult toys would be simple to do: simply call them “tan.” We call others brown and black and there are still companies that refer to creamy coffee colored toys as “Mulatto” which I’m not sure is considered a somewhat derogatory term at this point or not. I’ll have to try the word on someone and see what their reaction is and my guess is that they probably won’t know what the hell I’m talking about. I think the more accepted terms these days is “bi-racial” – hey, anytime “bi” is referenced in ANYTHING always scores in my book.

And I’m not bringing these two terms up to tentpole my PC muscle, I mean, my Political Correctness flag, but to let our beloved (and major) manufacturers know it’s about time to update the descriptions of our most popular sex toys. On the eve of our biggest trade show of the year, ANME, maybe it’s time to announce those subtle yet remarkable changes. I’m sure I wouldn’t be the only one to notice and to celebrate. Hell, I’ll even go out and buy a new, tan colored dildo to use on my politically correct and always happy snatch. I can hardly wait!

And now for your regularly scheduled JOTB:

Once, two guys went to a diner for lunch and the waitress took their order. The first guy says “I’ll have a hamburger.” The second guy says “I’ll have a hot dog.”

Moments later, the waitress walks by with her hands under her armpits. Curious, the guys ask why she’s doing that. “I’m doing this to defrost the hamburger,” she replies.

The second guy looks at her and says “Cancel my hot dog order.”

Okay! On to my next blog!  See ya soon!

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

AI Inventory Tools That Help Retailers Save Time, Boost Accuracy

Last month, I discussed how managing your inventory with AI can help you make sure that your store stocks what sells — not merchandise that gathers dust. That’s because AI tools can analyze data, identify trends and predict demand for thousands of items across multiple locations, all within minutes.

Zondre Watson ·
opinion

Why Blue Tick Verification on Instagram Matters for Sexual Wellness Pros

In an era when misinformation proliferates so rapidly, establishing trust with your audience is both more difficult and more crucial than ever. That blue check mark next to your name on Instagram — the Meta Verified badge — can mean the difference between achieving credibility and being ignored.

Naima Karp ·
opinion

How Genuine Connection Drives Retail Success

When I hear struggling adult retailers lament about a lack of customers, I want to sympathize, but I also want to tell them: “People haven’t stopped shopping. They haven’t lost interest in pleasure, play or discovery. If your business is underperforming, the problem may not be your customer base. It may be how you’re connecting with them — or failing to.”

Alexandra Bouchard ·
opinion

How Retailers Can Keep Travel-Season Sales Going Beyond the Holidays

It’s November, and that means quick escapes. The couple planning a cozy night in, the weekend guest grabbing a cheeky host gift, and the solo traveler prepping for an impulsive getaway all share one thing in common: They’re not just browsing; they’re assembling a discreet, travel-ready kit.

Sunny Rodgers ·
profile

WIA Profile: Sandra Bruce

It goes without saying that a retailer who takes a “hands-on” approach to guaranteeing quality and safety is more likely to earn customer trust and loyalty. In the pleasure industry, where shoppers seek products to enhance their intimate lives — and even fulfill their deepest desires — that personal touch is even more impactful.

Women in Adult ·
profile

The Male Rose Co-Founder Heather Gruber Discusses Journey in Building the Brand

Recognizing high demand and interest as profitable pleasure products spread across influencer platforms, in 2021, Jamael Williams and Heather Gruber decided to launch a company with a clear mission: to help men feel more comfortable using pleasure products and talking about them with their partners.

Colleen Godin ·
opinion

The Basics of Total Cost of Ownership in Retail

Almost every retailer has experienced that “oh no” moment. It’s when support tickets pile up, staff can’t get answers fast enough, store openings get delayed because Wi-Fi isn’t ready, or the POS proves to be outdated. Suddenly you’re too busy fixing problems to focus on driving sales.

Sean Quinn ·
opinion

How to Market a Product You Can't Name or Show Online

You’re trying to sell legal, helpful products to consenting adults — yet the internet treats those products like a problem. The viral success every brand dreams of can seem maddeningly elusive when search engines block or restrict common keywords, social feeds shadow-ban PG posts, review bots misread images and policies shift overnight with no notice.

Hail Groo ·
opinion

How Managing Inventory With AI Helps Retailers Stock Smarter

If you’ve ever stood in a stockroom looking at a wall of unsold merchandise, then you know this basic truth: Your inventory is an asset — until it starts gathering dust. But how do we predict what customers want? That’s the eternal retail dilemma.

Zondre Watson ·
opinion

A Retail Guide for Boosting Sales in the Often-Overlooked Nipple Play Category

When it comes to sex toys, one area of the body that often gets overlooked by both consumers and salespeople is the nipples. Even though human nipples are packed with nerve endings and are sensitive and responsive across genders, they frequently get ignored as a focus for pleasure products — usually simply because nipple toys are small and come in tiny packaging.

Sara Gaffoor ·
Show More